Saw a great post today from Andy Beal over at Marketing Pilgrim wherein he talks about what exactly you should be monitoring online in relation to reputation management. This post is a must read and really drives home the different avenues in which online reputation can hurt (or help) you.

A few of his most important 10 points are:

1. Your Hotel Name

2. Your Legacy Hotel Names (were you rebranded recently?)

3. Your Restaurants

4. Your Hotel Manager

I highly recommend checking out this post, thinking about it, linking to it and getting your staff to read it.

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Categories: Travel Marketing.
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