Unique SEO Terms
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The Search Engine Optimization (SEO) business is a revolutionary way to market a business in the hospitality industry, and it is establishing a lexicon all its own.
A sampling:
Green Fairy Dust – A synonym for Google Page Rank. Page Rank (PR) is displayed in green on the Google Tool Bar, and some think it has magical powers to lift a website in the SERPs. The term is believed to have been coined by search engine optimizer and author, Mike Grehan, of Smart Interactive.
Inlink – Yahoo’s term for a link pointing to a website; these are also often called “backlinks”.
Glink – Blizzard Internet Marketing’s term for a Google-recognized backlink.
Mary Bowling – Blizzard Internet Marketing, Inc.
