The Hotels of the Future
Jackie Binion | 2 March 2007 |
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Recently, a group of designers from Chicago-based Gettys design firm and the Hospitality Design Group gathered with industry members at a conference to discuss the hotel room of the future. They discussed what technology will be needed for the traveler of the future and how can the hotelier serve them best. Ideas from bathrooms that monitor your health to robot bellhops came to the table, but more importantly, it was a chance to for the industry to embrace changes.
Over 1,000 new ideas emerged from the conference that were then unveiled at the Global Exposition and Conference for Hospitality Design in Miami. One of the best ideas that surfaced at the conference was turning a hotel lobby in to a retail showroom where guests can purchase items offered in the hotel’s rooms. Chains like Hyatt and Kimpton already use this strategy.
Ideas from the conference range from:
- Choose your own check-in
- In-room robotic butlers/bellhops
- Kinetic Corridors
- Programming and cooking from where you live available in-room
- Intelligent bathtubs
- A program that will read your clothing labels and “choose” the best outfit for your day
- Pads on the bathroom floor that read your vitals
Think these sound a little out there? Find out about some of the other ideas by reading the complete article published at CNN Money.
Jacqueline Binion - Blizzard Internet Marketing, Inc.
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March 4th, 2007 at 3:53 am
I’ve been to a few hotels that offer the “buy what you just saw” experience. It used to just be bathrobes, now it’s the pictures on the walls, sampler cds, even furniture. But I welcome these new changes, along with other unorthodox marketing techniques, as long as they are not to obtrusive.
March 4th, 2007 at 6:58 pm
Following up on the notion of hotel lobby as Great Room, as espoused by Bill Marriott, hoteliers could leverage more value out of it by storyboarding the overall guests experience, from first sight to last smell, as I describe at
http://sayitbetter.typepad.com/say_it_better/2007/03/from_the_first_.html