BLIZZARD INTERNET MARKETING, INC. UNVEILS NEW HOTEL MARKETING WEBSITE
Heather Austin, Blizzard Internet Marketing, Inc.
Blizzard Internet Marketing, Inc., a leading provider of Internet marketing services to the hospitality industry, is proud to introduce a new look for their website, www.blizzardinternet.com, aimed at providing a platform of hospitality services and a portfolio of work experience, including a design showcase, successful case studies, and client testimonials. The site went live on Monday, January 31, 2005.
Trent Blizzard, CEO and owner of the company, states, “We are excited about improving our website’s visual appeal, making the navigation more intuitive, and adding more content for hoteliers to learn about our online marketing services. The act of redesigning our website from the ground up proved to be a great exercise in self-understanding for our fast-growing company — it gave us the opportunity to critically analyze the needs of each department and required our staff to make a critical act of self-definition. We are confident that the professionalism of our new website reflects favorably upon our business.”
Blizzard’s philosophy is simple – the company focuses on designing websites that perform well in search engines, excel in usability, and facilitate a purchasing action resulting in increased bookings and revenue for our clients.
In addition to highlighting each of the company’s products and services, the new website introduces Blizzard’s Comprehensive Solution, which combines many services in one plan for one monthly fee. With Comprehensive Solutions, a dedicated Internet marketing team focuses on each individual customer and customizes the plan accordingly. This plan includes the implementation of hosting, promotion and design products and services. The account management team consists of two to three experienced promotion account executives with expert knowledge of the ever-changing rules of online marketing, as well as a website designer who manages the creative direction of the project.
Company Profile: Blizzard Internet Marketing was founded in 1997 by Trent and Susan Blizzard, and has grown to employ more than 60 dedicated employees in its Glenwood Springs, Colorado office. The company began providing website design, hosting, and promotion services, and has since added such services as direct e-mail marketing campaigns and the private label website tracking software, Blizzard Tracker, introduced in 2003. Blizzard has over 2,000 national and international clients with a customer base consisting mainly of independently owned hotels, motels, bed and breakfasts, country inns, vacation rentals, and resorts.