Page Rank as a Commodity

Guest Author | 6 March 2007 |

All SEOs know that the more Page Rank, the better. Although Google’s Page Rank indicator is purposely flawed to keep us from gaming it too much, it is still one of the best clues we have as to the ranking potential of a web page. As a result, high PR websites and links from high PR pages have become a commodity on the internet.

But before you lay out your cash for what appears to be a valuable domain or link, you’d best be aware of cons, scams and frauds that taint the marketplace. Read about the domain fraud experiences of one of our most-trusted SEO consultants, Jerry West.