According to a report by Parks Associates, spending for online advertising will double by 2010 to account for more than 10% of advertising expenditures. Furthermore, it found that close to 21% of Internet users believe Internet advertising to be the most relevant publicity format.
Mary Bowling – Blizzard Internet Marketing, Inc.
These numbers does not come as a surprise. The fact that internet users believe online marketing being the most relevant publicity format is not surprising either. You should keep in mind though that internet marketing is not the best way for all businesses, it will depend on what you are selling and your target group.