Link Building News
Mary C. | 15 May 2004 |
Link Building
The power of link building has taken a fun political twist. A quick search in both Google and Yahoo for the word “waffles” reveals John Kerry’s homepage as the #1 result. Bush supporters have been able to do this through a link building campaign, where they linked to the John Kerry homepage using the word “waffles.”
This is nothing new. A search for “miserable failure”, “French military victories” and “out of touch executives” all reveal #1 rankings that have been “gamed” by SEO pranksters.
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