Keyword Research: Google Adwords Keyword Tool

google-adwords-logo

Google Adwords Keyword Tool is a favorite tool for sure — it is free and powerful enough for many purposes.  It is the first (and only) keyword research tool that many people use who don’t want to pony up and pay for an even more powerful tool.

It is easy and fast. Here is an example I performed for Catalina Vacations which offers vacation rentals on Catalina Island:

google-adwords-keyword-results

Check out the SEMRush tool for awesome keyword insights based on phrases your competitors are using succesfully.

Keyword Research Tool: Demographic Research Tools

Keyword Research Tools: KeywordDiscovery by Trellian

Comments

  1. Agreed! Its a great keyword tool. I have spent hundreds of dollars on other keywords, before Google revamped the tool about 2 years ago Now the tools that I paid are collecting dust in my hardrive, and I only use the Google tool exclusively..its awesome

  2. Ray, in order not to spend other hundreds of dollars on wrong keywords. You must not only select the right ones but select right negative keywords for your campaigns as well. Many Adword users don’t pay attention to negative keywords while they allow to eliminate non targeted traffic the list and to increase CTR.