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Historic Key West Inns of Key West, Florida, is a recent client addition to Blizzard Internet Marketing, Inc. They have a unique collection of six small hotels located in the “Old Town” section of Key West with accommodations ranging from modest to luxurious. Previously this client had a fairly new Flash website design, but it was not producing the desired results. After partnering with Blizzard on a Comprehensive Plan, research determined that a new site should be developed to increase search engine performance and online conversions. The property supplied new professional photos for the website to convey the true essence of the area and properties. Blizzard’s design team enhanced the usability of the site and added additional pages with information about the area and activities.

“The new website is easy to use, provides useful information about the Historic Key West Inn properties, Key West activities and events and is more search engine friendly” says Ambere Cunningham, Senior Account Manager. Ambere along with Julia Baldwin, Senior Designer, worked with management at Historic Key West Inns and then lead a team at Blizzard to get a new and improved website performing for the client. The new website
features each of six inns and a few suites on their own pages. Information regarding each inn is very straight forward and organized. This new layout is more visually appealing and will help visitors find exactly what they are looking for.

New Website Design

“My overall impression is that, with this new website, we will be raising the bar for Key West hotel websites by many notches. It will take my competitors some time to catch up. This all makes me happy and very proud. Thank you for all you have done, Julia.” Julie Fondriest, Historic Key West Inns

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Categories: Design, SEM.
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