Last month, here at Blizzard, we welcomed Eric Fullerton as Vice President of Sales and Marketing. Eric has a very unique and diverse background in online marketing and technology implementation and we are so excited to have him here!
Eric’s expertise has helped many leading companies develop innovative solutions online which have lead to increases in business and enhanced ROI. For the past 13 years, Eric has worked in online marketing and eCommerce/web architecture for Aspen/Snowmass Resort, Stay Aspen Snowmass, Sport Obermeyer, and Ski.com. Among other things, he also helped to improve the online presence for over 150 websites in hospitality and other industries.
You may recognize his name from a conference or workshop you’ve attended in the past. He’s presented at numerous industry gatherings, including Search Engine Strategies in New York and Mountain Travel Symposium, the annual event for the ski industry. He also co-produced the Partners in Group Sales conference for several years. His engaging and entertaining presentations have earned him high regards amongst those in both the hospitality and SEO industries.
“I am very excited to be a part of this expert team at Blizzard Internet Marketing,” says Eric, “In the short time I have been here, it is clear that this company’s customer-centric values, service, and professionalism provide a high caliber of comprehensive marketing solutions for hotel, resort, vacation rental, and real estate companies in the US. I am confident that with our modern technology solutions coupled with our excellent reputation and visionary leadership we can go very far.”
Eric holds Bachelors degrees from UC Santa Cruz in philosophy and psychology and a MBA with an emphasis in Marketing/eCommerce from the University of Phoenix. We look forward to Eric sharing his vast knowledge and techniques to continue to push our client’s Online Marketing efforts to the next level. His expertise and passion for marketing and technology will give us some extra edge!
Be sure to catch Eric at our upcoming Blizzard University on July 16 & 17th here in Glenwood Springs. He will also be speaking at the national VRMA conference in Nashville and RezFest in Las Vegas this fall. And if you can’t make it to the Workshop, be sure to keep an eye out for some of his great knowledge on our blog. If you don’t run into him camping, hunting, hiking or skiing in the mountains, you can follow him here: www.linkedin.com/in/ericfullerton or on twitter: @ericjfullerton