If you spend time in AdWords then you know that there are countless ways to enhance your Google ads.
Don’t get overwhelmed, one of the easiest (and most profitable) enchantments you should spend on time is AdWord’s Product and Sitelink Extensions.
Do it right from the start – learn the best practices for using the extensions in Carrie Hill’s newest Search Engine Land Article – How To & When To Use Product and Sitelink Ad Extensions.
While you are in learning mode, check out How and When to Use Google’s Ad Extensions and How to Increase Your Click Through Rate with Ad Sitelinks.
